Person: ERDAL, BURCU
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ERDAL
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BURCU
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Publication Why organic food? A field study(Parlar Scientific Publications (P S P), 2020-01-01) Erdal, Burcu; ERDAL, BURCU; Turhan, Sule; TURHAN, ŞULE; Vural, Hasan; VURAL, HASAN; Bursa Uludağ Üniversitesi/Ziraat Fakültesi.; 0000-0002-6839-913X; AAG-7295-2021; AAG-8086-2021; AFB-8936-2022In Turkey, the production and consumption of organic food is still small-scale. The amount of organic product per capita annual consumption in Turkey was determined to be 1.3 euros. The most important reasons why this value is lower than EU countries are; income levels of consumers, difficulties in accessing organic products, consumer reluctance and expensive organic food that is sold in Turkey In this study, demand-side of organic products is tried to be defined by investigating consumers' attitude, thoughts and behaviours. For this reason a survey has been conducted in Istanbul with 205 consumers about organic product consumption. Survey results have been analysed using statistical methods. The results reveal that consumers show important differences in terms of organic product consumption, that the market is not homogenised and that a marketing strategy that is in accordance with consumer demands is necessary for success.Publication Energy use in agricultural production in Turkey: A study on tomato production(Parlar Scientific Publications (P S P), 2019-01-01) Erdal, Burcu; TURHAN, ŞULE; ERDAL, BURCU; Turhan, Şule; VURAL, HASAN; Vural, Hasan; Bursa Uludağ Üniversitesi/Ziraat Fakültesi.; 0000-0002-6839-913X; AAG-8086-2021; AFB-8936-2022; AAG-7295-2021This study aims to detect the efficiency of energy use in tomato production in the province of Bursa, Turkey. In accordance with this aim, rates of the input and output and energy efficiency coefficients in production were calculated. The numeric data utilized in the study were collected by face to face questionnaires conducted with 90 people in the counties of Karacabey and Kemalpap of the province of Bursa where there is extensive tomato farming. Simple random sampling method was used in the selection of producers. The data of the questionnaire comprise the years 2011-2012. According to study result, diesel has the highest share with a share of 60.07%. The rate of electricity is 4.26% energy equivalent and the rate of water is 0.87%. The energy output/input rate in tomato production was computed to be 1.52.Publication Food and agricultural product pilot selection for geographical indication projects(Bononia Univ Press, 2020-09-01) Dokuzlu, Sertaç; Pons, Jean-Claude; Vandecandelaere, Emilie; Roggia, Maud; Ricci, Maria; Erdal, Burcu; Gueye, Mamadou; DOKUZLU, SERTAÇ; ERDAL, BURCU; Gueye, Mamadou; Bursa Uludağ Üniversitesi/Ziraat Fakültesi/Tarım Ekonomisi Bölümü.; 0000-0002-8208-7124; 0000-0002-6839-913X; G-2349-2019; EXI-6981-2022 ; AAG-7136-2021; AAG-7295-2021This study assesses methodologies used during the selection of pilot products for the support to development of sustainable geographical indication projects by using the FAO/EBRD project as a case study. Relevant pilot products are essential to provide stakeholders with concrete experience, demonstrative effects and lessons learned in order to disseminate bets practices and facilitate scaling-out of sustainable GI processes. Qualitative data were transformed to quantitative data for product selection because data for local products were insufficient, and standard data were unavailable for each product. Analytic Hierarchy Process (AHP), simple scoring and geographical indication assessment form were used together as product selection methods. Gemlik Olives, the first registered geographical indication product in the Bursa province, was included during assessment as a control group. Six local products with a potential for GI registration were considered for pilot product selection to serve as demonstrative process. Results suggest that the most important selection criteria were "reputation of the product" and "power of the organisation" and first two ranked products selected for the project were Bursa Black Figs and Bursa Peaches.Publication The forecast of corn production fields in turkey with arima model(National Agricultural Research and Development Institute, 2021) Tipi, Tolga; Erdal, Burcu; TİPİ, TOLGA; ERDAL, BURCU; Bursa Uludağ Üniversitesi/Ziraat Fakültesi/Tarım Ekonomisi Bölümü; 0000-0002-1090-3639; 0000-0002-6839-913X; A-8407-2019; AAG-7295-2021Corn has an important place in animal nutrition in addition to its importance in human nutrition in Turkey. Correct agricultural policies and strategies should be developed to increase corn production, which is a very important agricultural product in both human nutrition and animal husbandry. In this context, considering the corn cultivation areas of 1970-2019, predicting future corn cultivation areas is very important in terms of developing correct policies and planning production. This study aims to predict the cultivation areas of corn in the years 2020- 2030 as a product that has not been analyzed using ARIMA models before. To accomplish this objective, data from a total of 50 years during the period 1970-2019 and the Autoregressive Integrated Moving Average (ARIMA) model were used to estimate the corn cultivation areas in Turkey.Publication Generational differences toward organic food behavior(Pakistan Agricultural Scientists Forum, 2023-10-01) Erdal, Berrak; Turhan, Şule; Temel, Pınar Aydın; Erdal, Baturay; ERDAL, BURCU; TURHAN, ŞULE; AYDIN TEMEL, PINAR; ERDAL, MERYEM BETÜL; Bursa Uludağ Üniversitesi/Ziraat Fakültesi/Tarım Ekonomisi Bölümü; Bursa Uludağ Üniversitesi/Harmancık Meslek Yüksekokulu; IZP-7035-2023; IYX-1026-2023; KBF-6684-2024; KXA-6243-2024The aim of this paper is to identify factors influencing the purchase intention of generations towards organic products in Bursa, Turkiye. The study was conducted with a quantitative approach with data collection from 395 respondents in Bursa City between November 2021 and February 2022. The results were investigated using descriptive analysis, reliability analysis, exploratory factor analysis, correlation analysis, chi-square analysis and regression analysis. It is important to consider generational characteristics in order to achieve realistic results in organic product consumption studies. Thus, marketers will be provided with a different perspective and they will develop more consistent marketing strategies. In this research, it has been determined that the reasons for buying a product differ in the context of generations. According to the results, especially the consumers in the Y Generation are more interested in the concept of organic products. It is seen that social media is the most effective (43%) source of organic product information. According to the results of the factor analysis, the environmental friendliness of organic products and the high nutritional value of organic products are the first preferences of consumers. The least important variable is the reliability of organic products. Within the scope of the research, the organic food product trends of 5 generations were discussed. According to the results obtained, it has been determined that the tendency of the Z Generation towards organic food is lower than that of the X and Y Generations. It can be thought that this situation is due to the fact that they are young and do not have enough economic power yet. It is clearly seen that generational characteristics affect the consumption of organic products. This result will help to identify the problems and opportunities in the organic product market. Raising awareness, informing and directing individuals towards organic products in a way that covers all generations will be an important step in terms of both the country's economy and the healthy functioning of the ecosystem.